Planning is the cornerstone of so many areas in our lives. Planning is also one of the cornerstones of the support we provide to clients and businesses.
Would you build a house without a plan? No you wouldn’t. Likewise, building a business is similar, it needs a foundation and a simple plan.
Every business needs a plan to take them where they need to go and where they want to be.
Taking time to plan is one of the most valuable spends of time that any business can dedicate. When you plan, you are taking steps to be accountable and responsible for how your business develops and defining the path(s) it will take.
It is my absolute belief that when a business plans proficiently, that they are firstly serious about success and secondly that they intend to get on a path to profit and remain there consistently.
So, how do you plan?
Firstly, you need to answer some questions; where do you want your business to go? What revenue do you need and/or want the business to generate? Who are your target market ? Who is your customer? Where will you find more of your ideal customers?
Now, you need to ask, how will i reach more of my ideal customers? Where do your target market exist?
Consider the following:
- Online platforms
- Offline groups
- What do they read?
- What are their interests?
- What do they want?
- What do they need?
- What problem can you solve for them?
We work with clients to build simple strategic plans that get them in front of more of their ideal customers and plan their path to profit.
When a plan is worked with consistently, smart businesses do get in front of more of their ideal customers and clients and increase revenue reach.
Remember, that no plan survives contact and it can and will change, that is what we refer to as “rolling with the punches”!
Do not put off tomorrow what you can do today, time is money, get planning for profit today.
If you think this is something that you would like to use in your business to help you get in front of more of your ideal clients and customers, contact us here firstname.lastname@example.org and we will be happy to help and support you.
Wishing you a great working week.
Mags @ Bofin Consultancy